Four-by-Two pride ourselves on building long-lasting relationships with our clients. Like Smythson of Bond Street.

Over the years, we’ve collaborated — and continue to collaborate — with Smythson to develop their retail concept and elevate the customer experience to new heights across airports, high street and department stores, infusing their retail spaces with elegance, sophistication and timeless appeal. From the moment customers step inside, they’re enveloped in a world of luxury and exclusivity.

Smythson wanted to preserve their remarkable heritage while addressing the demands of the modern consumer. By meticulously merging tradition and modernity, we’ve managed to strike the perfect balance, creating vibrant retail spaces that appeal both to loyal customers, who cherish and celebrate Smythson’s rich history, and new clientele seeking cutting-edge luxury experiences.

The result is a series of retail environments that blend classic elements with contemporary design, paying homage to Smythson’s esteemed history while captivating today’s customers with an enchanting shopping experience.

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